By 1990, Capcom's Final Fight had demonstrated that the beat 'em up genre could be both commercially and artistically compelling. Sega's AM7 division - tasked with developing Mega Drive exclusives - set out to create a rival that would capitalise on the Mega Drive's hardware advantages and Sega's own brand identity.
The result, released in Japan in August 1991 as Bare Knuckle: Ikari no Tekken (Bare Knuckle: Iron Fist of Fury), drew directly from Final Fight's template but added distinctly Sega flavour: slicker animations, a police car special attack, and the world's first FM synthesis score composed to sound like a contemporary nightclub.
The three original protagonists - Axel Stone (the balanced brawler), Blaze Fielding (the judo-trained speed fighter), and Adam Hunter (the powerful but slower heavyweight) - were designed to give players meaningful choice in play style.